Goal Management 101: How NOT to Break a New Year’s Resolution

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Happy New Year, everyone! I feel a bit behind the times. You will have to forgive me, but this blog post has been swirling in my head for more than two weeks.

It’s not that this is such an out-of-the-ordinary post that it warranted weeks of agonizing. There are just so many things to do at the end of the year! We have to wrap things up while simultaneously getting things ready to go for the beginning of the upcoming year. Right around December 1st, my head starts spinning with thoughts of profit and loss statements, W2s, 1099s, tax returns, sales goals, and marketing budgets.

And my biggest brain-drain: figuring out how we’re going to out-do the current year.

I should mention that I’m ridiculously competitive. It’s a sickness. You never want to engage me in a game of Scrabble. I even beat my kids up playing Sorry!. Perhaps that idiosyncrasy is what makes me an innovator. It can, however, be a major stumbling block to getting things done.

My competitive nature prevents me from making New Year’s resolutions. I would never live up to my own expectations, which would cause me to scrap the resolutions immediately. I do, however, create goals for myself. Here is how I create goals that I can accomplish without making myself crazy.

  • I make my goals specific and measurable. For example, I want to get another book written by April 1st. There are several steps that Karen, Kristy and I need to take to accomplish that goal. I’m in the process of putting together a schedule to get those items done.
  • I create a 30, 60, 90-day plan for myself, and my staff creates a 90-day plan for each of them. I find that breaking all of my ideas down into manageable segments allows me to get more done, and I get rewarded faster when I accomplish a task. This soothes my competitive nature. Having my staff set their own 90-day goals gives them input into what goes on with the company, which makes them invested in our success…and they present ideas that I wouldn’t have thought of. Win-win!
  • I never create a daily to-do list with more than three major items on it. With all of the emails and phone calls I get in a day, if I have more than three items on the list, I typically don’t get everything done. That is wildly frustrating for me.
  • I keep my long-term goals (six months out or more) in a file so that I don’t forget about them. Everyone I work with will tell you that I have many pie-in-the-sky ideas (like traveling around the country speaking or writing a book). Even though I can’t tackle all of them at once, or even in three months, I don’t want to lose track of them.

I hope this helps you manage some of the ideas you have floating around in your head. To me, coming up with the ideas and the plan is what makes being an entrepreneur so exciting! What’s your favorite part of owning your own business? Post for me here on my blog, or send me an email at susan@susansoutherland.com.

Don’t forget to follow me or become a fan. @susansoutherlan and Susan Southerland Secret.

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